SEO·8 min·
SEO for a New Website: Where to Start
A step-by-step plan of technical and content SEO for a freshly launched website.
A new website without SEO is like a shop without a sign. For Google to start sending customers, you need a foundation. Here is where to begin.
Technical foundation
- Clean URL structure and logical architecture
- robots.txt and sitemap.xml
- Canonical and hreflang for language versions
- Speed and Core Web Vitals
- Structured data (schema.org)
Content and semantics
- Research commercial and informational queries
- A dedicated page per key intent
- Unique Title and Description
- One H1 and a correct heading hierarchy
- Internal linking between pages
What is next
After launch, add Google Search Console, monitor indexing and gradually build content clusters. SEO is a marathon, but the foundation is built once and works for years.